Website — information architecture
Two versions, one structure.
The target picture shows the architecture in full. The launch version is the same architecture, cut down to what holds true today — it replaces the old website. Both open in a new tab; this overview stays where it is.
Target picture
The complete information architecture
164 pages · 3 roles · 3 languages
Open version ↗Launch version
The lean interim version
100 pages · 3 roles · 3 languages
Open version ↗Target picture — site map
The complete information architecture · As of 07.08.2026
Launch version — site map
The lean interim version · As of 07.08.2026
Documents
Design foundations · As of 07.08.2026
The colour system is still in proof and not finalised — both documents are work in progress.
Corporate design in application
19 pages · PDF
47 designs show the colour system in application — website sections, content formats and four deliberate boundary tests.
Download
Corporate design styleguide
1 page · PDF
Colour distribution, typography system, colour rules for text and the permitted photo overlays.
DownloadIAA Transportation 2026
Exhibition stand concept handoff · As of 07.08.2026
The stand is still being planned. The document maps surfaces, stations and transitions — content, mechanics and claims are not yet approved.
IAA exhibition stand concept handoff
8 pages · PDF · German and English
Spatial concept, visitor journey and communicative use of the stand: four zones, the information route with Welcome Desk and four stations, the external and internal communication surfaces, and the transitions to voting, appointment and conversation.
Download